A self-indulgent post on why we re branded from our previous logo and colourways after over 10 years? How odd… still we’ve done it, and we think it’s important to tell you why, maybe we’re wrong, maybe you’re not interested? The future stats will tell us, and that’s the point, sometimes you have to back yourself and take a risk.
But more importantly, why should you care? And what can they be used for? Quite a lot as it turns out, but mostly for tracking your visitors behaviour and allowing you to better serve them, if they agree to you dropping them on their device that is…
We’ve taken a plunge into the unknown and started on the route to ISO:9001 quality standard accreditation. Another self-indulgent move to allow us to pitch for bigger contracts? Hopefully not, it’s all in the name of continuous improvement so that we can serve our existing clients better, something that should benefit you as a Kameleon client? But how?
Did you know that, in email marketing, bigger isn’t always better?
Do ever feel overwhelmed by website analytics or business data?
Did you know that over-the-top graphics can get your emails marked as junk?